Privacy Policy
Last updated: 23 May 2026
This Privacy Policy explains how Alex Tile Master (“we”, “us”, “our”) collects and uses personal data when you visit our website or submit an enquiry. We operate in Ireland and process personal data in accordance with the General Data Protection Regulation (EU) 2016/679 (GDPR) and the Data Protection Act 2018.
1. Who we are (data controller)
Data controller: Alex Tile Master (trading as Alex Tile Master)
Country: Ireland
Phone: +353 87 491 7345
Privacy contact: apoznakov62@gmail.com
2. What data we collect
We may collect the following categories of personal data:
- Contact details: name, phone number, and preferred messenger (when you complete our enquiry or cost-estimate form).
- Project information: answers you provide in our quiz (e.g. bathroom size, scope of work, timeline, budget level).
- Marketing attribution data: UTM parameters (e.g. utm_source, utm_medium, utm_campaign) stored in cookies only if you accept cookies.
- Technical and usage data: IP address, browser type, device information, pages visited, events and conversions — collected via Google Tag Manager / Google Analytics and Meta Pixel only if you accept cookies — see our Cookie Policy.
- Communications: content of calls, messages, or emails when you contact us after submitting a form.
We do not intentionally collect special category data (such as health data) through this website. Please do not send sensitive personal data via the contact form.
3. How we use your data and legal bases
| Purpose | Legal basis (GDPR Art. 6) |
|---|---|
| To respond to your enquiry and arrange a consultation or site visit | Steps at your request before a contract (Art. 6(1)(b)) and/or legitimate interests (Art. 6(1)(f)) |
| To prepare a quote or estimate based on your answers | Steps at your request before a contract (Art. 6(1)(b)) |
| To contact you by phone or messenger (e.g. WhatsApp, Viber, Telegram) as selected | Consent (Art. 6(1)(a)) and/or legitimate interests (Art. 6(1)(f)) |
| To measure marketing performance (UTM cookies, analytics, advertising pixels) | Consent (Art. 6(1)(a)) — only after you accept cookies |
| To improve our website and prevent abuse | Legitimate interests (Art. 6(1)(f)) |
| To comply with legal obligations (e.g. tax, disputes) | Legal obligation (Art. 6(1)(c)) |
4. Where data is stored and who we share it with
Your enquiry may be processed using:
- Our website server and form processing (PHP).
- Email — if email notifications are configured.
- Telegram — if enabled, form submissions may be sent to a private Telegram chat for faster response.
- Google (Tag Manager / Analytics) — website analytics, with consent.
- Meta Platforms (Facebook Pixel) — advertising measurement, with consent.
- Hosting and IT providers who act as data processors on our instructions.
We do not sell your personal data. We only share data with third parties where necessary to operate our business, comply with law, or with your consent.
If data is transferred outside the European Economic Area (EEA), we ensure appropriate safeguards (such as Standard Contractual Clauses) are in place where required.
5. How long we keep data
- Enquiries not converted to a project: typically up to 12 months, unless you ask us to delete sooner.
- Customers / completed projects: as long as needed for contract performance, warranties, and legal obligations (often up to 6 years for business records in Ireland).
- UTM cookies: until the end of the day they are set, or until you withdraw consent — see Cookie Policy.
6. Your rights
Under GDPR, you have the right to:
- Access your personal data;
- Rectify inaccurate data;
- Erase your data (“right to be forgotten”) in certain circumstances;
- Restrict or object to processing;
- Data portability (where applicable);
- Withdraw consent at any time (where processing is based on consent).
To exercise your rights, contact us at apoznakov62@gmail.com. We may need to verify your identity before responding.
7. Security
We use appropriate technical and organisational measures to protect personal data against unauthorised access, loss, or misuse. No method of transmission over the internet is 100% secure; we cannot guarantee absolute security.
8. Children
Our services are directed at adults. We do not knowingly collect data from anyone under 16. If you believe a child has provided data, please contact us so we can delete it.
9. Links to other websites
Our site may link to social networks (Facebook, Instagram, TikTok) or other third-party sites. Their privacy practices are governed by their own policies, not this one.
10. Changes to this policy
We may update this Privacy Policy from time to time. The “Last updated” date at the top will change when we do. We encourage you to review this page periodically.